Both the Blackberry and Nokia are ready to re-enter market in January and February respectively
Despite ruling the world of mobile phones for quite long time, handset makers Blackberry and Nokia both saw their fall from the top. Both these companies suffered due to the rise of Android. Now, both the companies are ready to enter the market again with new products. The Blackberry is preparing to surface again at the 2017 CES scheduled to take place in early January, while Nokia will make its re-entry to the market in February at MWC.
Now it has been confirmed, that China-based TCL will launch the Blackberry smartphones at upcoming CES 2017. But these phones are not designed or made by Blackberry itself, as the brand has already announced it won’t make or design handsets anymore. It has now ceased all internal hardware development and will outsource these to the partners. This way the company will be able to reduce the required capital and enhance the return on invested capital.
Recently TCL and Blackberry have launched the DTEK50 and the DTEK60 in the market, which are Android-based smartphones. Alongside these two models more smartphones are scheduled to launch in near future. At the CES 2017 Blackberry could showcase the Mercury, which is the most anticipated QWERTY keyboard-based smartphone.
The Blackberry Mercury is powered by a Qualcomm Snapdragon 625 processor and comes with a 4.5-inch screen. Also it gets 18 megapixel front camera, 8 megapixel rear camera, 3 GB of RAM and 32 GB of storage, while the power source for this phone is a 3,400 mAh battery. It will run on Android 7 Nougat combined with BlackBerry’s own security and productivity suit. This phone will feature a fingerprint sensor integrated into the space bar.
Famous Finnish brand Nokia is also set to launch its smartphones in 2017. The company plans to launch several different smartphones in New Year, which would be showcased at the 2017 MWC. Apart from that, it is also launching two feature phones.